Partner
The fire behind your market entry.
The fire behind your market entry.
The fire behind your market entry.
I run Char Marketing: strategy, positioning, messaging, copywriting, and design for founders with something real built but no marketing infrastructure yet. Years in agency advertising taught me what founders don't need — the layers, the hand-offs, the templated deck. One senior partner at the core, bringing in specialist support only where the work calls for it.
I run Char Marketing: strategy, positioning, messaging, copywriting, and design for founders with something real built but no marketing infrastructure yet. Years in agency advertising taught me what founders don't need — the layers, the hand-offs, the templated deck. One senior partner at the core, bringing in specialist support only where the work calls for it.

James Hutchinson
Founder

James Hutchinson
Founder

James Hutchinson
Founder
Mission
To bring the exact intensity of effort a startup needs to go from unknown to unmissable, applying hands-on, sustained work rather than a templated campaign.
To bring the exact intensity of effort a startup needs to go from unknown to unmissable, applying hands-on, sustained work rather than a templated campaign.
To bring the exact intensity of effort a startup needs to go from unknown to unmissable, applying hands-on, sustained work rather than a templated campaign.
1
TRUE CLAIMS
No empty superlatives. Everything said about a client must be true.
1
TRUE CLAIMS
No empty superlatives. Everything said about a client must be true.
1
TRUE CLAIMS
No empty superlatives. Everything said about a client must be true.
2
SENIOR SUPPORT
Everyone brought in can contribute without hand-holding.
2
SENIOR SUPPORT
Everyone brought in can contribute without hand-holding.
2
SENIOR SUPPORT
Everyone brought in can contribute without hand-holding.
3
FOUNDER REVIEW
Nothing ships before I see the draft. Every time.
3
FOUNDER REVIEW
Nothing ships before I see the draft. Every time.